MUD opened its first flag store in Antwerp & we were at the opening!
Some of you might be familiar with Mud make-up (because it is really really good brand)
But for those who haven't heard of it let us introduce it to you.
Make-up Designory (MUD) a hollywood based label that creates honest make-up products, for a really reasonable price if you ask us. And not only that, they also give wonderfull workshops & professional make-up courses in their 'backroom'.
For their campagne for the shop in Antwerp they chose for the Belgian Amélie Lens. The natural look of this international topmodel & Belgian pride fits perfectly with the vision of the brand.
"with as less make-up to create a maximum effect"
I (Irène) am not a real make-up fanatic, because I don't like it when even from a two meter distance you can see that someone is wearing make-up. At the opening we had the chance to get pameperd by one of the MUD make-up artists. My biggest problem is that I permanently have bags under my eyes, So I just asked them to cover it up. Normally when someone wears concealer you can see it pretty good, but with MUD not. I was really impressed. The artist told me that they specialise in make-up for movies in New York & because nowadays everything is shot in HD you can literally see everything on screen. My make-up knowledge isn't big enough to explain you just why theirs is better then any other make-up I have seen, you will all just have to trust me on this one, it's really worth it.
The big plus they get from me is that you don't have to be a 'know-it-all' about make-up to use it in very profesional way. The people in the store are really helpfull and if you ask something that you might find a little bit stupid they wel just explain it to you in the best way possible.
You all should go take a look at the following address:
Kammenstraat 62
Antwerp
Who knows, maybe you'll see me there, shopping for concealer!
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